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Wikipedia defines the concept of guerilla markteting as: "An unconventional system of promotions that relies on imagination rather than a big marketing budget. Typically, guerrilla marketing campaigns are unexpected and unconventional, potentially interactive and consumers are targeted in unexpected places. The objective of guerrilla marketing is to create a unique, engaging and thought provoking concept to generate buzz, and consequently turn viral. The term was coined and defined by Jay Conrad Levinson in his book Guerrilla Marketing."

-This definition describes the GCIMovie word for word.  As small business owner's we all strive to acheive optimal goals with limited resources.  With the GCIMovie you now have the opportunity to broadcast our most compelling story to everyone in your market for a price that's next to nothing. Guerrilla Marketing defined and delivered.